Why Minimum Order Quantity Is Not Just a Number

MOQ for Custom Notebooks

Why Minimum Order Quantity Is Not Just a Number

MOQ is usually the first question, and often the most stressful one. Many people see it as a barrier, but in reality it is simply how printing works.

Every Custom Notebook requires setup. Machines need adjustment. Materials need preparation. Labor does not scale down perfectly. That is why very small quantities almost always cost more per unit.

Why Minimum Order Quantity Is Not Just a Number

MOQ Levels for Standard Notebooks

For most standard notebooks, MOQs are not extreme.

Softcover notebooks can often start around a few hundred pieces.
Wire or spiral binding usually requires slightly higher quantities.
Hardcover notebooks tend to need higher MOQs because of their structure and additional manual steps.

MOQ Levels for Standard Notebooks

Why MOQ Varies by Project

There is no single MOQ that fits all projects.

Paper type, size, binding method, and printing process all affect the minimum quantity. Using common sizes and standard papers makes production easier, while custom materials and special finishes usually push MOQs higher.

Why MOQ Varies by Project

Small Batch Production Is Still Possible

Small batches can still be produced.

Digital printing allows lower quantities, but the unit price will be higher. This option works well for samples, internal use, or test launches. It is not ideal for strict cost control, but it offers flexibility.

Small Batch Production Is Still Possible

How to Get an Accurate MOQ Answer

When asking about MOQ, clear information is more effective than negotiation.

If a factory knows your notebook size, page count, binding method, and target quantity, the response will be faster and more accurate. Vague inquiries usually lead to vague answers.

How to Get an Accurate MOQ Answer

MOQ Is About Balance, Not Rejection

MOQ is not about saying no.

It is about finding the right balance between feasibility, cost, and production reality. Once that balance is clear, most notebook projects can move forward smoothly.

MOQ Is About Balance, Not Rejection

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